Packaging design isn’t just about how a product looks. It’s also about the choices designers make and how those choices impact the environment.

In the Graphic Design Program, students explore how everyday products can be packaged in more responsible ways. From early brainstorming to final designs, students consider materials, waste, and how packaging can be improved to reduce environmental impact.

The Design Challenge: Reducing Plastic

As part of the project, students look at common packaging problems, like the overuse of plastic in food and consumer products. They study real examples from the market and discuss how packaging choices affect both consumers and the environment.

The Design Solution: Smarter Materials

Students then explore alternatives such as recycled materials, compostable packaging, and reusable designs. They compare different options and consider how packaging can be both practical and more sustainable.

Why It Matters

Through this process, students learn that good design is not just about appearance. It is about responsibility. By working on real-world packaging challenges, students build skills in research, problem-solving, and ethical decision-making that prepare them for creative careers.